Alicia Keys is a 15-time Grammy® Award-winning singer/songwriter/producer, an accomplished actress, a New York Times best-selling author and an entrepreneur.

In collaboration with Fame House, we built a web experience that utilizes a design aesthetic that represents her eclectic brand and a platform that highlights her musical endeavors in an intuitive and engaging format.

The site features her complete catalogue of music and videos, news and tour content and a membership only section called The Vault that showcases exclusive media content since the beginning of her career.

A clean and focused design aesthetic paves the way for subtle micro-interactions and seamless content reveal that aims to further engage the user as they move their way through the different sections of the site.

• Motion + Interaction Design
• Creative Development
• Front-End Development
• CMS Integration (WordPress)

• Custom WordPress theme
• Custom full page slider on the Home and The Vault pages with background video
• Audio playback for tracks in the Music section via Spotify API
• Lazy load to improve page speed
• Explore More module that displays the most recent and relevant content from all sections

• 2017 W3 Award Silver Winner

Marketing

Fame House