Nike Studio:NYC
An interactive web experience that serves as a virtual venue for the Nike community to connect and co-create with athletes, creatives and more.
01. The Work
The following is a collection of web experiences that I’ve had the pleasure of building.
Converse All Stars
An interactive web experience that serves as a digital hub for members of the Converse All Star community to interact and collaborate.
Arts District Kitchen
An interactive web experience that features high-quality imagery and complimentary copy that highlights everything the kitchen has to offer.
Made In America Festival
An interactive web experience that serves as the central online hub for all information relating to the festival including the ticket sales, lineup and experiences.
Alicia Keys
An interactive web experience that highlights the musical endeavors of a 15-time Grammy® Award-winning singer/songwriter/producer.
Desi Hip Hop
An online publication platform that empowers hip hop culture in the South Asian communities.
Life In Color
An event marketing website that takes fans into the vibrant and upbeat experience of the LIC brand.
Harper + Scott
A marketing experience that presents the cutting-edge design and sourcing studio with a clean and modern aesthetic.
Odessa Brand House
A marketing microsite that showcases the storytelling agency’s ambitious brand mission and cohesive service offerings.
Beatport News
An online publication platform that is the home of electronic music for DJs, producers, and their fans.
Rap Radar
An online publication platform that is the premiere rap blog for the latest news, music and video in hip hop culture.
02. The Services
I build websites for brands who are passionate about their vision and ambitious about their impact.
The web is evolving at a rapid pace. I’m invested in the long-haul, utilizing methodologies that withstand the test of time to generate business results that matter.
Every brand has a unique set of challenges so I begin every engagement by doing a deep dive into the business to learn about the goals.
Once I have a clear vision forward, I apply methodologies in strategy, design and technology to craft a meaningful web experience that tells the brand’s story to further establish a connection with their customers.
Ready to get started on a website project? I would love to hear from you.
Strategy is the foundation of every web experience. Through collaborative conversations and in-depth research, a brand’s strategic needs are analyzed holistically with consideration to its cultural influence and its place in the market.
With a clear understanding, the root cause of the brand’s challenges is then uncovered and the ideal approach to solving them is defined and outlined.
- Content Strategy
- Information Architecture
Web experiences that are beautifully designed, intuitive to use and pleasant to interact with allow brands to build trust and credibility with their customers.
Visual storytelling is a key aspect of this, which is identified by a cohesive design language that includes unique typography, colors, backgrounds, imagery, motion and interaction.
- UI + UX Design
- Motion + Interaction
Technology is the final piece that brings together a cohesive strategy and branded design. Web experiences are brought to life through efficient code and streamlined build tools.
Scalability, functionality and obsessive attention to detail are non-negotiable in the technical process as they are essential to the success of every web experience.
- Creative Development
- Front-End Development
- JAMstack
- CMS Integration
- Headless CMS
Brands I've Collaborated With
03. About Matt Lee
I help brands transform their creative challenges into meaningful and memorable solutions.
"Imagination will often carry us to worlds that never were. But without it we go nowhere."
I'm a web consultant with a passion for all things visual and technical. I build interactive web experiences that bring brands to life and add depth to their stories. I’ve used my design and development skills to create award-winning digital experiences for some of the world's most respected agencies and brands.
My mission is to revolutionize the way brands are experienced by making online interactions meaningful and memorable. I use cutting edge web technology combined with pleasing and purposeful visuals to tell stories and invoke a feeling of connectedness.
I selectively work with brands who are passionate about their vision and ambitious about their impact.
I look forward to sharing my creativity and dedication to quality.
Let’s build something great together.
